About

CHAIRIOT is a luxury sub-brand of Delta Airlines providing the latest technology to passengers both in and out of the cabin. The brand uses a futuristic visual style to communicate this while maintaining a light, airy feel that is typical for an airline.

LOGO

Triangles were used to act as arrows, illustrating a flight taking off, flying, and landing. This illustration also forms the symbol of a bridge, which conveys a feeling of luxury.

APP

Welcome screen uses emptiness to encourage user to book a flight, then transforms into a flight details screen to show relevant information immediately upon opening the app.

Booking screen feels especially physical, and flight history screen clearly communicates chronology and highlights upcoming flights.

WIDGETS

Widgets condense flight details. When tapped, widgets open to the app’s flight details screen to create a sense of continuity.

PLane Exterior

The plane wrap uses the same triangle motif from the logo and app. The design is very horizontal to maintain sleekness and communicate speed and ease.